From sketch to store: how to create your fashion clothing brand

Desde el boceto hasta la tienda: cómo crear tu marca de ropa de moda

If you are reading this article, it is because you have thought about designing your first collection and launching your own clothing brand. Below, we reveal some of the strongest points of our brand (which we have followed) to make our dream come true: creating a clothing brand that represents our style. I hope you like it!

The 7 key steps to starting your fashion clothing brand

If you are interested in creating your own handmade fashion clothing brand, follow these steps to help you through the process:

  1. Define your style and target audience: Before you start creating your brand, it's important to be clear about your style and who your target audience is. This will help you make important decisions about materials, designs, and marketing strategy.

  2. Create a portfolio of designs: It is important to have a clear idea of ​​the designs you want to create. You can start by making drawings or sketches and then move on to making samples to see if they work.

  3. Finding Material Suppliers: You will need to find high-quality material suppliers for your garments. Look for suppliers that offer competitive prices and a wide variety of materials.

  4. Choosing a name and logo for your brand: Your name and logo are important to your brand identity. Make sure you choose a name and logo that are easy to remember and that convey your style and message.

  5. Establish an online presence: Create a website and social media profile for your brand. This will allow you to showcase your designs and reach more customers.

  6. Start selling your products: You can start selling your products at craft fairs or in local stores. You can also sell online through your website or on platforms like Etsy.

  7. Maintain a close relationship with your customers: Maintaining a close relationship with your customers is critical to your brand's success. Listen to their feedback and do what you can to meet their needs.

quelton

With these steps as a guide, you will be well on your way to success as a handmade fashion clothing creator. Don’t give up, keep going and create the brand of your dreams.

From idea to reality: How did Quelton come about?

Since we were little, we have loved the business world and our dream has been to create a fashion brand. Quelton was born thanks to our dog Bronco , who when he was a puppy would bite everything he found around the house.

quelton

One of the items of clothing that was destroyed was our favorite bikini and the one that we thought looked best on us. That's why we decided to reconstruct it so we wouldn't lose it.

We bought fabric online and watched videos on YouTube so we could use our mother's sewing machine, we got some free patterns and made our first bikini.

Our friends loved the idea and we started working on creating our brand (a name, logo, slogan...). After opening an Instagram profile, we quickly gained a lot of followers and took many orders via direct message.

What started out as a game is now a dream come true. If you liked our story, I recommend that you follow us on social media so you don't miss any details of this adventure (@queltonshop). See you very soon!

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